So Valentines/ Galentines day is going to be a lot different this year, but don't let that stop you from creating a marketing campaign to promote your products and services. Your clients will be looking for ideas to send to their loved ones or treat themselves during this lockdown Valentines day.
A recent survey reveals a spa treatment or Beauty treatment is 3rd on the list of ideal Valentine gifts women would like to receive. This offers huge opportunity for you!
Create a campaign that will appeal to your clients but also suit your business too. What is the main goal of your campaign? Do you want to sell products/vouchers or have clients pre pay for a service when we re open? Always add value rather than discounting, so that you don't end up out of pocket!
Social Media Ideas:
Valentines themed quiz
Create a fun video
Don't forget those that are single can enjoy Valentines day too!
Continue your love theme for the whole of Feb, we could all do with a little extra TLC at the moment
Send your VIP client a small gift
Add in a surprise gift or hand written card with their order
Ask your supplier for samples that you could give free of charge to your client
Create a Valentines themed voucher on Canva
Team up with a local business, for example a florist
Finally, don't forget to treat yourself this Valentines day! Pamper yourself with a face mask or make yourself a set of strip lashes and show these off to your clients, they will love to see behind the scenes :)
I hope you have found these tips handy!
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